The Dialog brand works with a highly versatile "speech bubble" logo shape that can be applied in tons of different ways througout the brand system.
George Brown College's 75,000 enrolled studentsObjective
The rebrand was intended to bring a refreshed and more youth-targeted brand to the publication while also creating a brand architecture that would be easily deployable across both print hierarchy and digital applications both on the web and on social media. My ongoing role was to execute all layout, photo management, and most story illustration and cover art for each issue.Method
The brand architecture can be utilized in numerous ways throughout the publication and online. The layout was coordinated by assigning photographers to gather needed content and executing final layout, cover art, and most original illustrations myself.