IN Store Wall Art

Recognition:

Featured on CBC's Our Toronto with Marivel Taruc

Target Audience:

Students, prospective students, and industry partners of the School of Design

Objective:

The goal was to create a shareable platform to showcase the work of the students of the School of Design as well as promote the new IN Store initiative which allows them to sell their work and explore product development and basic industrial design concepts.

Method:

The wall art was an interpretive piece based on the logo for the space prepared in liquid chalk markers. The magazine was laid out to integrate a catalogue and articles focused on student achievements and activity in the community in order to promote the work on sale, to emphasize successes of graduates to prospective students, and to demonstrate the quality of the designers trained in the program to partners to encourage participation in placements and other partnered initiatives.

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